Software/Solutions

For a leading provider of specialty-specific clinical documentation and coding solutions for hospitals and ambulatory surgery centers: NPC secured guest articles, interviews and panel presentations on topics ranging from the HITECH Act and ICD-10 to RAC and revenue cycle management. We also assisted with the coordination of attitudinal surveys and press releases.

On behalf of the clinical solutions division of an international information/business intelligence provider: NPC secured guest articles on topics ranging from automated order sets to the integration of clinical decision support tools and content into EMRs/CPOE for point-of-care access by clinicians, as well as product- and service-related articles. We also developed multiple client case studies and white papers and coordinated an in-depth report on the division by a leading health information technology publication.

For a start-up company offering an integrated mobile disease management solution: NPC secured guest articles and coverage in leading healthcare, managed care and technology publications, as well as articles in local daily and weekly newspapers and business publications. Additionally, we secured speaking engagements and demonstrations at international and industry conferences, developed press releases and white papers and assisted with the development of web content and marketing materials.

On behalf of a leading developer of drug information databases, software and clinical information solutions: NPC secured business-unit specific coverage and guest articles in leading healthcare trade publications, provided on- and off-site media support for leading conferences and coordinated press conferences and private demonstrations of the company's Medicaid-specific technologies. We also coordinated a comprehensive awards program that netted statewide and national recognition, developed press releases and case studies and coordinated a “news service” targeting professional association newsletters.