NPC Creative Services

NPC Creative Services specializes in providing strategic public relations to healthcare, health IT, and technology software and service organizations, ranging from small- and mid-sized businesses to Fortune 500 corporations and professional trade associations.

Whether the need is for an agency to provide comprehensive public relations services or to support an in-house team, NPC has the industry expertise and connections necessary to get the job done right, on time and within budget.

Few agencies can match the level of expertise, industry understanding and personalized service NPC brings to its client relationships.


  • Alleviating the Prior Authorization Headache

    The prior authorization process has evolved in complexity as the healthcare industry transitions from fee-for-service to value-based care. At the same time, payers are expanding the number of services subject to prior authorization to establish medical necessity and appropriateness. It’s a one-two punch that leaves providers and provider organizations struggling under the weight of a prior authorization burden that, left unaddressed, can have long-term revenue cycle impacts.

    Today’s prior authorization process involves time-consuming steps, including gathering and submitting medical documents to insurance companies and waiting for approval. It also often involves dealing with denials and appeals – all while guidance around required documentation becomes stricter.

    Electronic Health Reporter»
  • Novel Applications of AI and Its Future

    When you go to implement new technology into your organization, it’s important to look at all of the ways that it can go wrong so that way you can ensure you have safeguards and procedures in place. However, it is equally important to look at all of the ways that it can benefit your organization. After all, the ways that new technology improves the care of our patients and improves the work life of our staff is the sole reason we implement it. So while there are challenges and concerns with AI, let’s take a moment to look at its benefits and its potential.

    We reached out to our talented Healthcare IT Today Community and asked them – what novel ways are you seeing AI being applied to healthcare? Where hasn’t it been applied yet that you think it should be? The following are their answers to these two questions.

    Healthcare IT Today»
  • Maintaining the Chargemaster

    The charge description master, or CDM, is vital to the revenue cycle, serving as the central comprehensive file of a hospital’s chargeable items. It includes such entries as diagnostic tests, procedures, supplies, prescription drugs, and fees for equipment and room use. According to the AACP,

    “Every patient revenue dollar that flows through an organization is generated through this file. Hospitals that take great care to ensure their CDM is correct are able to optimize their revenue cycle for enhanced patient experience and improved financial sustainability.”1

    For The Record»

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Are you ready to maximize the return on your public relations investment? Contact us for a consultation.