NPC Creative Services
NPC Creative Services specializes in providing strategic public relations to healthcare, health IT, and technology software and service organizations, ranging from small- and mid-sized businesses to Fortune 500 corporations and professional trade associations.
Whether the need is for an agency to provide comprehensive public relations services or to support an in-house team, NPC has the industry expertise and connections necessary to get the job done right, on time and within budget.
Few agencies can match the level of expertise, industry understanding and personalized service NPC brings to its client relationships.
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M&A and Patient Data Integrity: An interview with Rachel Podczervinski and Julie Pursley of Harris Data Integrity Solutions
Merger and acquisition (M&A) activity continues at a rapid pace, posing a risk to data integrity. As impacted hospitals and health systems seek to consolidate their operations and technologies, duplicate and crossover records surge. While these errors present immediate challenges, the longer-term concern lies in maintaining the accuracy and integrity of patient data across newly merged systems.
We sat down with Harris Data Integrity Solutions’ executive vice president, Rachel Podczervinski, MS, RHIA, and director of industry relations, Julie A. Pursley, MSHI, RHIA, CHDA, FAHIMA, for an in-depth exploration of the obstacles confronting those tasked with maintaining the accuracy of patient data in a rapidly consolidating healthcare environment.
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Agentic AI Agents and the Future of Healthcare RCM Workflow Automation
Advances in artificial intelligence (AI) and automation have given rise to the next-generation digital workforce in healthcare revenue cycle management (RCM): Agentic AI.
The value of agentic AI, and other forms of digital agents, is not only their ability to accelerate task completion with greater accuracy but also to accomplish judgment and logic-driven tasks usually reserved for humans. Claim follow-ups, denial prevention, eligibility verification, data and payment reconciliation, and patient financial engagement are all high-complexity tasks requiring nuanced human judgment that are ideal for agentic AI. Digital agents also help ease the burden on RCM teams, which are already stretched thinly due to chronic workforce shortages.
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MDaudit Spotlights the Vital Role of Health Information Professionals in Today’s Evolving Healthcare Landscape
Wellesley, MA – October 21, 2025 – MDaudit, an award-winning cloud-based continuous risk monitoring platform for RCM that enables the nation’s premier healthcare organizations to minimize billing risks and maximize revenues, joins the American Health Information Management Association® (AHIMA) in a dynamic film series that shines a light on the vital work of health information (HI) professionals at the intersection of care, technology, and policy. Health Information: Making Every Patient’s Story Matter showcases how HI professionals safeguard sensitive data, improve patient outcomes, and shape smarter and more connected healthcare systems through a series of short films, expert interviews, and real-world case studies.


